The name Havaianas comes from Portuguese and means Hawaiian. The design of the first Havaianas pair, developed in 1962, is inspired by the traditional Japanese Zori sandals, the soles of which are made of rice straw. Therefore, the texture of the rubber sole still resembles grains of rice today, one of the many small details that make Havaianas so distinctive.
By 1964, almost every worker in Brazil was wearing a pair of Havaianas. Commercial travelers drove in their VW buses to the Brazilian towns in the country to sell Havaianas directly from their delivery van. These buses were always greeted with great enthusiasm and the shoes were sold in simple plastic bags.
Havaianas are the real original thong sandals made of rubber. In 1966, Alpargatas, the parent company of Havaianas, patented the model - as “a new type of sole with a strap”.
Since launch, over 5 billion pairs of Havaianas have been sold worldwide. If these pairs were placed one behind the other, they would circle the globe a total of 65 times.
Havaianas are more than just a beach companion - whether at home, for a stroll through town, before and after exercise, at the spa or for dinner - today there are models for every occasion.
Inspiration rainbow
Originally, Havaianas were only available in four colors - this classic is now known as "Havaianas Traditional". In the 90s, Havaianas expanded its range. The "Havaianas Top" came on the market with a whole range of strong and bright colors.
The "Brasil" flip-flops, which are characterized by the small Brazilian flag and were designed for the World Cup in 1998, are still the most popular unisex model and have now achieved cult status.
In 2006, Havaianas delighted its female fans with the launch of the "Havaianas Slim". The feminine model with the thinner rubber sole and slim straps quickly became a favorite. Today the Slim is available in many colors and trendy prints.
Expect and get the best: the super comfortable flip-flops from Havaianas are made of high-quality rubber and are therefore light, durable and dimensionally stable, non-slip and waterproof. No matter if you are on the beach, at home or in the city - Havaianas are the perfect companion for every day!
Over the years, the company achieved cult status after many Hollywood stars and starlets were spotted with Havaianas in their spare time.
The company also designed many successful models in cooperation with world-famous brands such as Disney, the British designer Charlotte Olympia, Missoni, Swarovski and an Exclusive Edition for the participants of the Oscars. And Havaianas can also be seen on the catwalks of this world; for example when the models wore Havaianas flip-flops on the catwalk at the Jean Paul Gaultier Fashion Show in Paris.
Summer anytime anywhere
For Havaianas, summer is not just a season - it is a positive mood and the moment when the whole world appears more colorful, warmer and happier. That's why the brand decided to celebrate summer all year round.